get moving - Thinx

You no longer have to feel worried, anxious, or limited when it’s that time of the month. Thinx Underwear now let’s you feel sassy, capable, and worry - free. Thinx brings you period underwear so you can completely ditch your tampons and pads – which ultimately end up in landfills and contribute to pollution. Made out of moisture – wicking cotton, it’s leak – resistant and traps odor. The best part is it doesn’t feel wet or soggy. It’s just like regular underwear but better!

Thinx was founded in 2014 to break the period taboo. Their line of underwear offers a variety of styles from hi - waisted, hip huggers, and even thongs. They’re incredibly absorbent and easy to wash. Thinx has partnered with PERIOD and launched their United for Access Campaign in order to fight for free access to period products to students across the U.S.

good girl gifts - Anekdot

Beautiful designs and an innovative approach to creation make Anekdot a notablySmitten favorite!

Pictured here is the Cherry Blossom Set. Sheer, pink and perfect.

Anekdot is an innovative and unique company that approaches fashion and creativity in a totally revolutionary way.  Rather than designing undergarments and seeking textiles to fulfill those visions, they focus first on the fabrics and allow those vintage and reclaimed textiles to dictate the designs and collections.  

The result of this process is a beautiful collection of bras, knickers and loungewear that leaves a significantly smaller ecological footprint by minimizing waste and shifting the fashion industry’s level of responsibility. 

Anekdot turns left-behinds and leftovers into beautiful, wearable collections!  

Forward-thinking...We're Smitten.

LOVE these knickers - Naja

Naja Knickers are eco-conscious, adorably designed, and socially conscious every step of the way: our favorite kind of notable trifecta!  Every single design is more adorable, sexy and stylish than the next!

Naja is the entrepreneurial brainchild of Catalina Girald, an attorney-turned-traveler-turned-activist, and Gina Rodriguez, an award-winning-actress-and-latino-community-supporter.  Naja was created in an effort to shift the way lingerie is made and marketed so that it is empowering, not objectifying, for the “smart, courageous and sexy women of today”.  With factories that employ primarily single mothers and female heads of households, Naja pays above market wages, allows for flexible scheduling, and provides school clothes, supplies and lunches to the children of their employees.  In addition to their factories, Naja employs women in the slums of Columbia to sew garment bags in their homes through their Underwear for Hope program - 2% of all purchases go towards funding this program.  

In addition to all the socially-conscious efforts, Naja prints all their awesome knicker graphics digitally to minimize their environmental footprint.

Smitten with Girl Power!

make a difference - Madi Apparel

Cool, comfy, confident...these pretty, applause worthy panties are made of a soft organic bamboo fabric and decorous, floral lace.

This is how Madi apparel works:

-       Madi creates a beautiful pair of panties here in the US, using a very practical and sustainable bamboo fabric.

-       You buy said panties for yourself, or several friends!

-       Madi then donates a pair to a woman in need.

-       As underwear is the most under-donated item...you've just helped a fellow sister feel more comfortable and supported.

"Underwear is a woman’s most personal garment -- we know what we’re attracted to and feel most comfortable in."

This company, created by the lovely Hayley Besheer in Kansas City, Missouri in 2014, is outstanding!

Undeniably Smitten!

clever, pretty panties - Good and Fair

Looking for yummy, sexy, sporty, altogether covered panties? Well, look no further...the perfect knickers!

These are made of soft, 95% organic cotton and 5% Lycra...creating an ideal amount of softness and stretch. These are super-fitting, low rise with a supple elastic waistband.

Good and Fair Clothing produces its wares ethically, with a funding and supply chain dedicated to treating workers with dignity and respect.

Fair Trade Certified, Good and Fair also produces other basics such as tees, scarves and boxers for the guys!

How could we not be...Smitten!

super, sexy, sustainable - Thinx

How excited could one possibly get over undies? The answer is quite! I am quite crazed about these deliciously sexy, well-designed and logical undergarments! Thinx is not only covering booties...but kicking booty as well!

As women, girls, gals...we have all had the experience of leaking through a tampon or pad and ruining a pair of fantabulous undies. This is a bummer...but not nearly as bad as not having access to tampons or pads in the first place.

This is mad but true: 100 million girls in the developing world fall behind in school because of their periods. In some countries, girls are made to feel shame about their periods, and very often are not able to afford disposable pads or tampons. Over time, many are forced to drop out. (In Uganda, girls miss around 11% of their academic year because of their periods, according to a report on menstrual management.)

The gals behind Thinx (self-absorbing underwear) are sisters Radha and Miki Agrawal and Antonia Dunbar, who saw a need and filled it...handily!

The women patented their THINX QuadTECH technology, and created these ingenious undies that come in three different styles: Thong, Cheeky, and Hiphugger, with prices ranging from $24 to $34.

Here's how it comes together for all of us:

~ You buy a pair of Thinx panties (or build a cycle set)...for your needs and comfort during the month.

~ Thinx then send funds to their partner organization, AFRIpads (which is on the ground in Uganda with 130 employees and four factories.)

~ AFRIpads trains women to sew and sell washable, reusable cloth pads, turning local women into entrepreneurs!

~ A girl is then able to purchase an affordable and sustainable pack of pads, keeping them in school every day of the month.

These undies are brilliant and I am Smitten.